Bold Label Company

🎨 Bold Label Company: Fragrance as Canvas, Identity as Scent

Founded in 2023 by Nikita Petrovskiy, a first-generation immigrant with roots in art and entrepreneurship, Bold Label Company is a Michigan-based fragrance house that treats scent like storytelling. Each bottle is a handcrafted composition—blended in small batches, sourced from high-quality U.S. ingredients, and designed to evoke mood, memory, and motion.

From the tropical pulse of MAYA to the sultry depth of CASABLANCA, Bold Label’s perfumes are unapologetically expressive. They don’t whisper—they gleam. With packaging that nods to gallery walls and names that read like poetry, the brand invites wearers to curate their own olfactory identity.

But Bold Label isn’t just about aesthetics. A portion of every purchase supports 13Forever, a Michigan nonprofit funding pediatric cancer research. It’s a brand that believes in beauty with purpose, scent with soul.

Bold Label Company is not just perfume. It’s fine art in atomized form. It’s the boldness of being seen—and scented.